Privacy Policy

1.1 Information We Collect

1.1.1 Personal & Contact Data

• Basic Customer Information: Full name, email address, phone number, shipping address, and billing address. For repeat customers, we may store your skin type and product preferences (e.g., hair removal devices suitable for sensitive skin, LED beauty masks for brightening, high-definition makeup mirrors) to offer tailored product recommendations.
• Order-Specific Details: Product model, specifications, functional options, and customization information (if applicable, such as engraving on mirrors, color selection for beauty masks, or gear settings for hair removal devices). This data will be permanently deleted after order fulfillment and the expiration of the after-sales warranty period to ensure privacy security.
• In-Store Pickup Data (if applicable): For customers choosing in-store pickup, we will store your preferred pickup time slot to streamline the service process, and such data will be deleted within 7 days after successful pickup.

1.1.2 Payment & Transaction Data

• All payments are processed through PCI DSS-compliant payment gateways (including Visa, Mastercard, PayPal, etc.). We never store full credit card numbers, CVV codes, or bank account details — all financial data is encrypted end-to-end to ensure transaction security.
• For bulk orders (e.g., beauty salons purchasing hair removal devices and beauty masks, or companies buying mirrors as employee benefits), we will temporarily store purchase order numbers for invoicing purposes, which will be deleted after 12 months.

1.1.3 Device & Usage Data (for smart products)

• Smart Beauty Product Data: If you purchase smart hair removal devices or beauty masks with usaage tracking functions, we will only collect relevant data (e.g., usage frequency of hair removal devices to remind lamp replacement, usage duration of beauty masks to optimize skincare suggestions) with your explicit consent. Such data will be securely stored and can be deleted at your request at any time.
• Website Usage Data: Browsing history (e.g., viewed laser hair removal devices, LED beauty masks, foldable makeup mirrors) and cookie data (used to save shopping cart contents, skin type filters, and product preferences for your next visit).
• Post-Purchase Data: Temporary information such as delivery confirmations, product warranty records, and feedback survey responses. This data will be automatically deleted 12 months after the purchase date.

1.2 How We Use Your Information

1. Order Fulfillment: Process your purchase, verify product safety (e.g., skin compatibility of hair removal devices, non-irritating materials of beauty masks, smooth edges of mirrors), and coordinate delivery or in-store pickup. We will also enclose product user guides (e.g., "First-Time Use Guide for Hair Removal Devices," "Skincare Cycle Suggestions for Beauty Masks") with your order.
2. Customer Support: Resolve after-sales issues such as malfunctioning gears of hair removal devices, faulty lights of beauty masks, or damaged mirrors during transportation — we will refer to your order data to provide efficient solutions (e.g., sending replacement parts, guiding troubleshooting).
3. Personalized Updates: Only with your active consent will we send you relevant notifications (e.g., "New Painless Hair Removal Device Launched," "Discount on Beauty Masks for Sensitive Skin," "Restock Alert for High-Definition Mirrors") — you can unsubscribe at any time via the link in each promotional email.
4. Compliance with Regulations: Retain transaction records for warranty claims and tax filing purposes, ensuring all products meet U.S. beauty product safety standards (e.g., compliant energy output of hair removal devices, non-toxic materials of beauty masks, formaldehyde-free mirrors).

1.3 Data Security

• All data transmission uses SSL/TLS encryption technology (you can confirm this via the "https://" prefix and padlock icon on our store website).
• Personal and order data are stored on secure, password-protected servers with restricted access — only authorized staff trained in CCPA compliance can access necessary information (e.g., your shipping address for delivering hair removal devices).
• Third-party partners (couriers, payment processors, beauty product safety testing institutions) have signed strict confidentiality agreements — they can only use your information to fulfill their service obligations (e.g., delivering beauty products, processing payments, testing product safety) and cannot use it for any other purpose.

1.4 Your Data Rights (Under CCPA)

• Right to Access: Request a free copy of all stored data related to you and your beauty product purchases (e.g., past order records, saved skin type preferences).
• Right to Correction: Update inaccurate information (e.g., change the shipping address for a beauty mask order, modify customization requirements for a hair removal device).
• Right to Deletion: Request permanent deletion of your personal data ("right to erasure") — we will only retain legally mandatory records (e.g., tax-related transaction documents, warranty files). All data related to your product preferences will be deleted immediately upon your request.
• Right to Opt-Out of Data Sale: We never sell your personal data to any third party. If you need confirmation, you can contact us via email in accordance with CCPA regulations.
• Right to Data Portability: Receive your personal data in a commonly used format (e.g., CSV file of order history) for sharing with other beauty retailers if needed.